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I Hit the Owner's Car Before the Meeting Even Started

Jul 27
5 min read

A true story about forty-plus years on the road. It started in Davenport. It didn't get perfect from there.



Every salesperson has an origin story. This is mine.


It was 1984. I was 23 years old, newly minted as a traveling paper salesman covering the Midwest graphic arts industry. Printing paper. Not exactly the sexiest product in the world — but I believed in it, I was prepared, and I was ready to prove myself.


My territory was the road. Literally. I put nearly 50,000 miles a year on my Chevy, left Sunday night or Monday morning, and came home Friday — earlier if it was a good week. I stayed in motels I would not recommend to anyone and ate as well as you can eat in places like Hoopston, Illinois, which is to say I ate. The per diem was low enough that saving on a room meant affording a decent dinner. That was the art form. That was the job.


I loved it.


Davenport, Iowa. My Very First Call.


My very first sales call was at Johnson Press in Davenport, Iowa. Large commercial printer. Real prospect. I had done my homework. I knew their business, I knew my pitch, and I had butterflies the size of dinner plates.

I pulled into the parking lot, found the best spot right in front — prime real estate, visitor parking, perfect — gathered my samples and my notes, and headed toward the front door feeling like I was ready.


Then I heard it.


CRUNCH.


I turned around.


My car had rolled backward into another car in the lot. Parking brake? Not fully engaged. In my nervousness pulling in, I had completely missed how hilly that parking lot was.


I stood there for a moment taking in the situation.


Then I looked up at the building.


Floor to ceiling mirrored glass windows. The entire front face of Johnson Press. Every person inside had a front row seat. For all I knew, Bill Johnson himself had watched the whole thing from his office window with a cup of coffee.


Now — here's the moment. I had a choice. Leave a note and go in and pretend it didn't happen. Or do the thing I knew was right.


I put my car back where it belonged, walked straight to the reception desk, and told them I had just hit a car in the parking lot and needed to speak with the owner of the vehicle.


The car belonged to Bill Johnson.


Of course it did.


Bill came out to the lobby. I introduced myself, told him exactly what happened, and we walked outside together — the entire company watching through those mirrored windows, I was certain — to inspect the damage. Minor, as it turned out. Could be buffed out.


We went back inside. Bill mentioned he had a conflict that had just come up and needed to cut our meeting short.


I never spoke to Bill Johnson directly again. We settled the car damage through his admin.


The Road Doesn't Make You Perfect.


I'd love to tell you Davenport was the low point and everything went smoothly after that.


It wasn't. And it didn't.


Twelve years later, 1995, Des Moines. I was sound asleep in another forgettable Midwest motel when my door swung open in the middle of the night. Let's just say, I wasn't wearing bunny pajamas. I bolted upright and let loose — "Get outta here! Now!" — with everything I had.


It was a young couple who had talked their way into a free room key at the front desk and picked mine by accident.


I believe they're still running.


That's the road. It finds new ways to humble you. Different city, different disaster, same lesson: stay calm, handle it, move on.


Then the World Got Bigger.


The Midwest eventually gave way to something larger. Business took me across Europe, deep into Asia, into Russia and Kazakhstan — places that rewired how I understood people, commerce, and the world.


The international road had its own education.


My Chinese business partner was invaluable — a guide, a translator, and a diplomat in situations that required all three simultaneously. In remote industrial cities, we'd sit down for dinner and he'd study the menu with the quiet concentration of someone defusing a device. On more than one occasion, I'd ask what something was.


He'd look up, consider his words carefully, and say: "Don't ask."


I learned to trust him completely.


The cultural exposure, the friendships built across time zones and language barriers, the meals I can't identify and wouldn't trade — that's the part of business travel nobody puts on a resume, but everybody carries with them. The colleagues who became lifelong friends. The moments of genuine human connection in places you never expected to find them.

No classroom gives you that. Only the road does.


O'Hare. Flight from Shanghai. The Ground Kiss I Finally Understood.


On one particular Asia trip — Singapore, Malaysia, Taiwan, Shanghai, ten days total — I got sick somewhere along the way. Food poisoning, most likely, though my Chinese partner would have just said don't ask. I spent the back half of that trip running on fumes, willing myself through meetings and meals and airports, counting down the hours to home.


When I finally stepped off the plane at O'Hare, something happened that I hadn't expected.


I understood — for the first time, in my bones — why people kiss the ground when they return to the United States.


Not as a political statement. Not as a performance. As a genuine, involuntary reaction to being home. To the specific comfort of familiar ground under your feet after ten days of being sick and far away and grateful for every good thing you'd taken for granted before you left.


That moment has stayed with me. I carry a deeper appreciation for this country having seen others — so fascinating, so rich with culture, so full of people worth knowing. And so very far from O'Hare.


— — —


The road started in a parking lot in Davenport, Iowa in 1983. It ran through Hoopston and Des Moines and Moscow and Kuala Lumpur and Shanghai. It gave me more stories than I can tell, more friends than I can count, and more humility than I probably deserved.


It never made me perfect. It just made me harder to rattle.


And it all started with a crunch.


Every salesperson reading this has a story. The call that went sideways. The hotel room you'd rather forget. The meal you didn't ask about.

Let's hear it. Drop your best road story in the comments — told briefly enough to stay out of trouble with LinkedIn.


Joe Brennan is the founder of Prospect-Vision LLC, a fractional sales leadership and BD consultancy based in Evanston, Illinois. Thirty-plus years in B2B sales — starting in a parking lot in Davenport, Iowa.


joe@prospect-vision.com  |  (312) 505-8272  |  prospect-vision.com


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